Why People Don't Comment: Data and History from the Tolkienfic Community
A quick summary:
- Commenting is a learned skill
- Many people avoid commenting not because they didn’t want to comment, but because they didn’t know how to comment.
- Commenting is also a matter of confidence
- Even among readers who are authors themselves, many aren’t sure what to say or how their comment will be received.
- A sense of community encourages commenting
- People who feel more connected to the community, perhaps because of personal friendships and a sense of community built through other platforms and forms of communication, seem to have a greater desire to comment. After all, one feels less pressure when writing to a friend than an author to whom one feels little or no connection.
Why People Don’t Comment
The other day, in response to @longlivefeedback‘s initial post about increasing feedback on AO3, I reblogged the post and shared some of my own data and research around the topic. I am a Tolkien fandom historian and own the archive the Silmarillion Writers’ Guild. In 2015, as part of my research, I conducted a survey of Tolkien fanfiction readers and writers. The survey was approved by the Institutional Review Board of the university where I was a grad student at the time, and was administered using Google Forms. There were 1,052 total participants; 642 of them were authors, and 1,047 were readers. As I came out of the survey overwhelmed with data and unsure where to begin, a key area of interest among my fandom friends was commenting, so I have recently been looking closely at the survey items related to commenting, which brought me to @longlivefeedback’s post.
In addition, I am an archive owner myself, contemplating a major software change in the next year or so. Like probably every archive owner ever, I’d like to increase the amount of commenting and interaction that happens on my site. Therefore, I had been considering many of the same questions as @longlivefeedback about AO3 but on a smaller scale for my own archive. They asked me to share some of my research and conclusions from the past several months of crunching data and discussing what it means with other members of the Tolkienfic community.
Under the jump: Commenting as a learned skill, commenting and confidence, the 3Cs, and a case study in the Tolkienfic community.